Xiang out of the race so that all brands are unprepared. Nike has established a cooperation that is "QQ love wall - Liu Xiang blessing" in the day and Tencent (Nike brand wall). During the Beijing Olympic Games, every day millions of Internet users through Tencent understand the match and watch videos, bless Liu Xiang's QQ love wall almost overnight become the land of enthusiastic Chinese netizens.
Tencent instant messaging software by a huge network of people, Nike's marketing message spread like a virus and spread, and quickly copy transmitted to hundreds of thousands, millions of audience.
even when standing on the podium, the athletes are wearing "Adidas" equipment, but ultimately failed to Adidas Beijing Olympics by 
changing the pattern of the status of the two giants in the Chinese market.
2010 fiscal year (June 1, 2009 to May 31, 2010), the Nike Greater China revenue $ 1.742 billion, Adidas Greater China in 2009 revenue $ 1.33 billion.
Status second child has not changed.
London Olympics could change the destiny?
Even so, Adidas after the Beijing Olympic Games, we will begin preparations for the 2012 London Olympics. 2011, Adidas began implementing the "lead 2015" strategy, the core of this program is to small cities market, dealers advance, not only to compete with Nike high-end market, but also compete with local brands in the low-end market.
Currently, Adidas aid "towards 2015" strategy, the tentacles are extending from t cheap jordans online he soccer field sports it does best, toward the basketball, outdoors, jogging, training, fashion and other fields (especially in the field of basketball to the "most important competitors "Nike launched a fierce attack), and features for consumer groups in different areas, to determine the different brand ambassador, then the separation of high school low-cost sub-brand according to consumer groups spending power. At the same time expand coverage, Adidas can find more clearly highly profitable products.
For example, SLVR brand design style and designer Yohji Yamamoto Y-3 is similar, but the low price for some, but Stella McCartney is the movement of high-end designer fashion brand, clover and three stripes brand will remain cheap jordan shoes for men classic status , style and customization services are aligned with the individual requirements of young people is relatively high, while adidas NEO is to enter the low-end three or four line market brand, currently in third and fourth tier markets laid nearly 900 sales outlets. (Chinese shoes Network - the most authoritative and most professional Footwear News)As adidas's popular running shoes, Ultra Boost color every new sale will be subject to market blitz. Recently, the official color of navy blue bring new adidas Ultra Boost, solid design clean and simple, the upper part is still lightweight, breathable knit material Primeknit production, the iconic epicenter Boost slow end to ensure that the foot feeling comfortable shoes. It is reported that new color Ultra Boost has & nbsp; & nbsp; Feature & nbsp; shelves, priced $ 180, interested friends may wish to go buy. & nbsp;Born in 1992, snow boots brand Diemme, although the hundred years of footwear experience, but its production is in Montebelluna, this has nearly 150 years of history in hiking boots, snow boots. Montebelluna's factories were designed for wooden makers and climbers to make boots, and today, climbing boots have accounted for 50% of global production, and snow boots account for 75%! Heritage from the local hand boot technology and years of functional development, Diemme produced a gesture, but also very practical.
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2014-11-25 This post was edited by sohoo at 14:50 on 2015-3-24
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photos can permanently save memory. For athletes, sports shoes are the same.
"for each pair of sports shoes, I have different memory. These memories may affect me the day of the decision, then the impact of me that day style, "said Shiho" so, if I'm going to meet someone, I may wear with this person shoes with special memory."
"sports, such as yoga, has become a part of our way of life," "said," people can get more fun from the movement, or more active life. Exercise is the primary reason people first began to learn about sports shoes."Tag: air jordan 30 release date , white 6s jordans , jordan 12 mens shoes , new foams shoes